Having obtained a new customer the challenge is to convince them to add more riders and/or increase the number of products they have with your company. Since the personal lines P&C market is so competitive it is especially challenging. While it is always difficult to stand out and get a customer attention in the direct marketing clutter, the benefits are tremendous… increased retention and Customer Lifetime Value.
What if there were a way to find out what matters to your customers individually – low price, simplicity of dealing with 1 company, or an amazing claims experience? And at the same time, how can your direct marketing communication cut through and grab their attention? Aignyte can help you stand out, talk to customers about features and benefits that really matter to them and get game-changing increases in conversion rates.
